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IWG

We are inspired by originality and celebrate imagination

WE SPECIALISE IN LUXURY, TRAVEL HOSPITALITY AND DESTINATION MARKETING

From anthropology to authorship and activation IWG provides the following services for hotels, restaurants, spas, shopping malls, theme parks, entertainment shows, leisure and lifestyle destinations, tourism boards, airlines and travel companies;

STRATEGIC CONSULTANCY SERVICES

  • Brand Advisory Services
  • Market Research
  • Sales & Marketing Strategy
  • Digital Engagement
  • Culinary Operations
  • Content Programming
  • Pre-opening & launch marketing


BRAND DEVELOPMENT

  • Strategy Definition
  • Brand Identity Development
  • Brand Assets & Systems
  • Internal Brand Engagement
  • External Brand Implementation
  • Brand Performance Measurement
  • Brand Guardianship


MEDIA SERVICES

  • Media Strategy
  • Media Buying
  • Media Management
  • Travel Visibility Packages
  • Social Media & Online Display Ads
  • Search Engine Marketing (SEM)
  • Dynamic Retargeting

BRAND ACTIVATION & ENGAGEMENT

  • COMMUNICATIONS
  • Integrated advertising campaigns
  • Online Visibility
  • Digital Activation & Engagement
  • SEO & SEM services
  • Marketing campaigns
  • Influencer Outreach



  • DIGITAL
  • Digital Brand Strategy
  • Website Design & Development
  • Digital Dynamic Content
  • Mobile Apps Development
  • Social Application Development
  • UI/UX Design



  • CONTENT CREATION
  • Social Media Assets
  • Branded Video Content
  • Film & Motion Graphics
  • Video Production & Editing
  • Audio Content & Sonic Branding
  • Banners & Rich Media Production

CREATIVE SERVICES

  • GRAPHIC DESIGN
  • Sales & Marketing Collateral
  • Operational Collateral
  • Digital Assets & Websites
  • Experiential Design
  • Way-finding & Navigation
  • CGI Rendering

 

  • INTERIOR DESIGN
  • Conceptual design & development
  • Interior styling
  • Culinary propositions
  • Architectural Concepts
  • Space planning & programming
  • Construction Documentation

WE COMBINE PROFOUND INSIGHT WITH PRUDENT FORESIGHT

We challenge the status quo, making new places familiar and familiar places new. We make order from chaos as we discover, define and defend the enduring essence of destination brands. Layered by logic, insights and truth, we build brand strategies that deliver tangible results.

Our obsession for logic is equal to our passion for originality in creativity and perfection in execution.